Friday, October 31, 2014

Yamana Gold Inc. - YRI.t

Yamana Gold Inc. - YRI.t operates significant gold production, development, and exploration properties in Brazil, Argentina, Chile, Mexico and Colombia.

The Company produced 1.2 million gold equivalent ounces in 2013.





On October 29, 2014 the company released News

"YAMANA GOLD INC. (TSX:YRI)(NYSE:AUY) declares a fourth quarter 2014 dividend of $0.015 per share. Shareholders of record at the close of business on December 31, 2014 will be entitled to receive payment of this dividend on January 15, 2015. The dividend is an "eligible dividend" for Canadian tax purposes.

The Company is committed to return value to shareholders and has done so through the issuance of dividends consistently since 2007. The level of this payout is a reflection of current and future anticipated cash flows in the context of current markets. The Company continues to be committed to paying dividends, and at current levels, the Company believes the dividend provides a yield that is in line with historic levels for the Company and the industry in general. The determination of the dividend is consistent with the Company's practice of continually evaluating the dividend level as it relates to current and future cash flow generation and the conservation and reinvestment of capital."

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Thursday, October 30, 2014

How Diamonds became Forever

It was in 1947 when the real-life copywriter Frances Gerety coined the phrase “A Diamond Is Forever.”

As Ms. Gerety recalled in a 1988 interview with a co-worker, Howard Davis, she had just finished a series of ads and was headed to bed when she realized that she had forgotten to create a signature line. Exhausted, she said “Dear God, send me a line,” and scribbled something on a slip of paper. When she woke up and saw what she had written, she thought it was just O.K.
A few hours later, she presented her idea at a meeting. According to her, “Nobody jumped.” It’s hard to imagine a time when diamond engagement rings were not the norm. Last year, Americans spent almost $7 billion on the rings. But in 1938, when a De Beers representative wrote to N. W. Ayer to inquire whether “the use of propaganda in various forms” might boost the sale of diamonds in the United States, their popularity had been on a downward trend, in part because of the Depression.
N.W. Ayer conducted extensive surveys of consumer attitudes and found that most Americans thought diamonds were a luxury for the ultra-wealthy. Women wanted their men to spend money on “a washing machine, or a new car, anything but an engagement ring,” Ms. Gerety said in 1988. “It was considered just absolutely money down the drain.”

Still, the agency set an ambitious goal: “to create a situation where almost every person pledging marriage feels compelled to acquire a diamond engagement ring.”
“Sentiment is essential to your advertising, as it is to your product,” it counseled De Beers in a memo, “for the emotional connotation of the diamond is the one competitive advantage which no other product can claim or dispute.”

Meanwhile, Ms. Gerety was busy making sure average consumers saw diamonds everywhere. Her theory was that “the big ones sell the little ones.”
In the 1950s, N. W. Ayer started lending jewels to socialites and starlets for the Academy Awards and the Kentucky Derby. The campaign was a success from the start. After just two years, the sale of diamonds in the United States increased by 55 percent. In its 1951 annual report, N. W. Ayer noted that, “for a number of years we have found evidence that the diamond engagement ring tradition is consistently growing stronger. Jewelers now tell us ‘a girl is not engaged unless she has a diamond engagement ring.’ ”
http://www.nytimes.com/2013/05/05/fashion/weddings/how-americans-learned-to-love-diamonds.html?pagewanted=all&_r=0

A Diamond Is Forever,” has appeared in every De Beers engagement ad since 1948. In 1999, two weeks before the never married Ms. Gerety died at the age of 83, Advertising Age named it the slogan of the century.




Birth of Venus by Botticelli




Silver Wheaton Corp - SLW.t

Silver Wheaton Corp - SLW.t is the largest precious metals streaming company in the world. The company has a number of agreements where, in exchange for an upfront payment, it has the right to purchase all or a portion of the silver and/or gold production, at a low fixed cost, from high-quality mines located in politically stable regions around the globe.

Forecast 2014 attributable production is approximately 36 million silver equivalent ounces, including 155,000 ounces of gold.





On October 20, 2014, the company reported News

"Silver Wheaton to Release 2014 Third Quarter Results on November 12, 2014

Silver Wheaton Corp. (TSX:SLW) (NYSE:SLW) will release 2014 third quarter results on Wednesday, November 12, 2014, before market open. "

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